Marketing in Asigurari

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METHODOLOGICAL RESEARCH CONCERNING THE INFLUENCE OF ENDOGENOUS AND EXOGENOUS FACTORS ON THE INSURANCE CONSUMER BEHAVIOR AND THE CREATION OF AN INSURANCE CONSUMER BEHAVIOR SIMULATION MODEL

The CNCS - UEFISCSU project no. 915 PIN II-IDEI, code 1773/2008 aims at analyzing the influence of endogenous and exogenous factors on the insurance consumer behaviorin Romania.